pr presentation

How To Successfully Present Your PR Pitch to the Media

hen pitching the media, or your target market, generally the harder you sell, the quicker you lose them. I don’t know of an editor or producer who likes a hard sell. When launching a PR campaign, or sending out a press release, the hard sales approach is never going to serve your purpose. Sell and you lose. You’re not holding a fire sale, you’re telling a compelling story.

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