Building a Bridge between Your Film, the Media, the Public, Distributors, Investors and more. Want to learn how to create an effective PR and marketing campaign for your film? Actually that’s a rhetorical question. I can tell you, the answer… Read More ›
pr for films
I recently had a conversation with two filmmakers who had finished their first full length feature film. I asked them what their marketing game plan was. Their response was that they were going to submit their film to festivals, contact… Read More ›
The summer blockbuster season is all but done. Man of Steel and World War Z did well. But, White House Down, which cost $150 million to make, had made around $72 million domestically the last time I checked.
If anyone knows the film business, Steven Spielberg does. Many consider him a visionary. He’s been a force that has shaped the industry as we know it. So, if it’s true that Spielberg knows the film biz, the industry is in for some hard times. His most recent prediction is not a happy one.
To start, be happy. You’ve achieved an important objective. But you don’t want to simply show up for an interview without preparation. This is an opportunity you want to fully maximize.
Film festivals are definitely one approach to market and showcase your film and one I would encourage any filmmaker to consider. But using that as your sole approach can backfire. Let’s say one of your primary goals is to show your film at film festivals, particularly at the top festivals. Fine, the film festival route is certainly a viable one when it comes to promoting and marketing your film, but keep in mind that’s not the only route.
We’ve represented a wide range of clients since I launched my company over twenty years ago. We’ve worked with professionals such as physicians and attorneys; we’ve represented spas, salons, and beauty products. We’ve worked with fashion designers, musicians, film producers and authors. We’ve also represented fine artists, painters and sculptors.